Start a business around something you love. That works! |
They started with a pickup truck... Boston, Massachusetts: In this episode of the show we take you inside Jet-A-Way, a recycling company for construction and demolition waste, commercial waste, and recycled paper. They are also a transportation company to pick it all up and, then when it is all sorted, to bring it to refinement centers and sanitary landfills. You'll meet Darlene Jeter and her family. Darlene and her husband have been recognized by their community and by the nation for their achievements. With over $10 million in sales and 50 employees, this business has been in operation since 1969. Darlene has endured enormous setbacks -- the death of the love of her life, her husband and business partner -- and major swings in the construction business in Boston. It is a dusty, tough industry. There is a lot of heavy metal -- trucks, tractors, and front-end loaders. Darlene not only survives, she thrives with grace and dignity.
Inventions stir economies
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Then, push that business to become an art! It'll last a very long time. Chaucer's Latin verse "Ars longa, vita brevis" sums it up -- Art is long; life is short. So, why don't we all make life an art? Wouldn't that lengthen our days? To live life as an art, we need to grasp more deeply life's many-sided perfections. Do that within your business, and you'll have uncommon success all your days. And, to learn how to do that, study these wonderful people, their insights and wisdom. Prior homepage... Meet women whose businesses have become a form of art...
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